Build Your Future as a Marketing Manager
Whether you are interested in updating your marketing skills or learning something new, we have courses that will address your interest in the dynamic area of marketing. We offer course on topics including Marketing Management, Digital Marketing, Small Business Promotions, Advertising, Professional Selling and International Marketing. Look at our catalog and see what program makes sense for you. We offer an Associate of Science degree and certificates in Marketing Management and Digital Marketing Skills.
Degrees & Certificates
Frequently Asked Questions
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HOW MUCH DOES IT COST?
The cost is $46 per unit. Non-resident tuition: $258 per unit PLUS enrollment fees (Non-Resident Tuition includes $19.00 Capital Outlay fee per Ed Code 76141).
Costs may vary; please visit website for more information: http://admissions.fullcoll.edu/fees-refunds/.
HOW LONG DOES IT TAKE?
Associate degree or certificate completion depends on program unit requirements and whether student is enrolled full time or part time.
WHAT ARE THE JOBS AND HOW MUCH DO THEY PAY?
For information on jobs in this industry sector and their median annual salaries visit: https://www.bls.gov/ooh/.
Average Salary: $78,730 – $208,000+
• Marketing Director
• Assistant Marketing Director
• Associate Marketing Director
• Marketing Manager
• Business Development Representative
• Communications Assistant
• Marketing Communications Coordinator
• Marketing Communications Director
• Marketing Communications Manager
• Marketing Communications Specialist
• Marketing Consultant
• Marketing Coordinator
WHAT IS THE JOB OUTLOOK IN CALIFORNIA?
Overall employment of advertising, promotions, and marketing managers is projected to grow 10 percent from 2016 to 2026, faster than the average for all occupations. Employment growth will vary by occupation.
Advertising, promotional, and marketing campaigns are expected to continue to be essential as organizations seek to maintain and expand their market share. Advertising and promotions managers will be needed to plan, direct, and coordinate advertising and promotional campaigns, as well as to introduce new products into the marketplace.
However, the newspaper publishing industry, which employs many of these workers, is projected to decline over the next 10 years. The continued rise of electronic media will result in decreasing demand for print newspapers. Despite this decline, advertising and promotions managers are expected to see employment growth in other industries in which they will be needed to manage digital media campaigns that often target customers through the use of websites, social media, or live chats.
Through the Internet, advertising campaigns can reach a target audience across many platforms. This greater reach can increase the scale of the campaigns that advertising and promotions managers oversee. With better advertising management software, advertising and promotions managers can control these campaigns more easily.
Bureau of Labor Statistics, U.S. Department of Labor, Occupational Outlook Handbook, Advertising, Promotions, and Marketing Managers, on the Internet at https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm.
Average Salary in this Field
$208,000+ Per Year
Careers in this Field
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Fullerton College offers a robust selection of programs, including over 140 Career and Technical Education options for anyone interested in advancing in a profession, or seeking training for new career opportunities. With guidance from seasoned instructors at Fullerton College, learn and engage in the college’s modern facilities, gain the skills and knowledge to succeed, and thrive in today’s high-demand industries.
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Character Artist at MGA Entertainment
“I’ve recently become a Character Artist at MGA Entertainment and I owe it all to the Digital Arts CTE program at Fullerton College. Every single class I took helped me build a portfolio that was competitive enough to land me a job where all of my coworkers come from private colleges, and I think that’s pretty cool. Not only are the classes very useful but the professors that teach them are as well. They have endless amounts of knowledge and experience in their fields and are super eager to help their students. I am very proud and grateful to have been a part of the CTE program and I can’t wait to see where I go in the future thanks to Fullerton College.”